marzo 14, 2017
By Nikki Self, Co-Owner of Saponetti Saponetti is Toronto’s only soap refill delivery service. Every day we help consumers make sustainable choices by providing a convenient […]
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diciembre 4, 2015
LET’S BE HONEST… We have all written goals that we don’t execute.Hello? Eating better and exercising new years resolutions…I’m a business strategist, I do this for […]
octubre 21, 2015
Last week I talked about how chasing clients is counterproductive, today I’m going to talk about intrusive tactics to communicate with potential clients and ask them […]
enero 19, 2015
Businesses focus on the traffic on their site, that is great, but a lot of them lose focus after that and don’t realize that potential customers […]
enero 11, 2015
If you can only focus on one thing to grow your business, it has to be customer service! People demand personalized services that are made specifically […]
enero 9, 2015
Potential customers need to trust you before they buy from you; correction, they need to trust you even before they read your blog or watch your […]
diciembre 16, 2012
Brand architecture is one of the biggest decisions made at the start of any company; it is a semi-permanent decision with a very large impact. First, […]