agosto 12, 2013Published by Leyla Razeghi on agosto 12, 2013Categories brand definition brand image brand planning branding consumer continuous improvement indicators kpi marketing measurement opinions personal branding ROI start up viral500 Days of Summer and Branding: Expectations vs. RealityThe most accurate definition of Branding Ive heard is: Brand is what happens in the mind of the consumers. So how can we influence that concept […]
enero 22, 2013Published by Leyla Razeghi on enero 22, 2013Categories continuous improvement entrepreneur indicators kaizen kpi measurement quality control ROI start up strategyQuality through continous improvement: The BasicsThere is one philosophy for quality control that we can apply to our personal and professional lives, and that is Kaizen, or continuous improvement. To apply […]