strategy

octubre 16, 2015

Are you chasing clients around?

    Im always surprised to see new and seasoned coaches and business owners are chasing people and convincing them to work with them, trying to […]
junio 13, 2014

How customer experience relates to satisfaction

Research has shown (Leaf Van Boven of the University of Colorado) that people derive more pleasure from buying experiences than buying products. What does that tell […]
mayo 22, 2014

Selling is Human series: Why the customer is King and we are all in sales

I just finished reading this amazing book by Dan Pink: Selling is Human. I learned a lot from it and I will share my thoughts on […]