How customer experience relates to satisfaction


Research has shown (Leaf Van Boven of the University of Colorado) that people derive more pleasure from buying experiences than buying products. What does that tell you for your business? There was an issue loading your timed LeadBox™. Please check plugin settings.


Read more

How to win your customer over


In this competitive world, customers can find options everywhere and with the rise of social media and super phones, they can get information anywhere and anytime. They can read reviews, opinions, and get a lot of information about products and how they are made. How can you compete and make sure your customer chooses you? […]


Read more

Key Sales Tips from the book “Selling is Human”


  This is my second post about insights from the book Selling is Human, I highly recommend it to everyone with a business, because as the author says: whether we promote ideas, products or services, we are all in sales now! My biggest take away was not really about how to sell, but about how […]


Read more